I seriously had no clue about this!

The Origins of the ’57’ and Its Historical Significance
The ’57’ on Heinz ketchup bottles dates back to the late 19th century when Henry J. Heinz, the founder of the H.J. Heinz Company, was looking for a catchy slogan to promote his products. In 1896, inspired by an advertisement he saw for ’21 styles of shoes,’ Heinz decided to adopt a similar approach for his own brand. At the time, the company offered over 60 different products, but Heinz chose the number ’57’ because he believed it had a magical, memorable quality. The phrase ’57 Varieties’ was born, symbolizing the company’s commitment to variety and quality, even if the number didn’t correspond to the actual number of products.
The Evolution of Heinz Branding and the Role of the ’57’
Over the years, the ’57’ has become an integral part of Heinz’s brand identity. It represents not just a number, but a legacy of innovation and quality that the company has maintained for over a century. The ’57’ has been featured prominently in advertising campaigns, packaging, and promotional materials, reinforcing the brand’s image as a purveyor of diverse and high-quality food products. As Heinz expanded its product line and global reach, the ’57’ remained a constant, symbolizing the company’s heritage and its promise to deliver the best to its customers.
How to Use the ’57’ to Get Ketchup Out Smoothly